Myntra App Contest

          

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Fashion Destination: Shopping malls?

                           Fashion at your finger tips: The App-Era

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We live in a hi-tech world where each one of us have a new best friend popularly known as a 'Smartphone'. From helping us to communicate with our people to keeping us entertained, smartphones have revolutionized with perfection and we now have the access to do shopping as well. With the introduction of an App-version of India's number one online fashion destination "MYNTRA", we now have one touch access to the world of fashion which comprises of numerous brands and deals. MYNTRA App not only provide its users with the wide range of products from many stores to one place but also help them to do shopping without even leaving the comfort of their houses. 

Great marketing ideas to make MYNTRA mobile App as one of the must-have Apps in every person's Smartphone, is by making the App a Fashion-Extravaganza. Here are the top five ideas that popped-up in my mind in order to make the MYNTRA App a MUST HAVE Application. 

1) Daily Deals ALERT!

Why to attract the maximum crowd on occasional-basis? Talking about the Human-Psychology, mostly every human prefers to shop during the BUMPER SALE period. To deal with inflation, saving a penny is never a bad idea. The satisfaction one receives after making a purchase within the SALE period cannot be expressed in words. MYNTRA should come up with a DAILY DEALS section (not on all, but yeah on limited products). 

Daily Deals on MYNTRA App ? Say it again...

2) Weekly Giveaways
As far as I have seen, fashion GIVEAWAYS have never failed to attract the mass. Giveaways are like gifts which most probably everybody loves to receive. Giveaways could include any apparel/accessory/vouchers/merchandise. Believe in the power of giving.

After getting selected for this week's  MYNTRA Giveaway 

3) Monthly Contests
Contests are always fun to crack. To engage more people, exciting contests like a proper Question&Answer Myntra-based-quiz, find the product code of all the pictures given below, etc. and get Rs500 off on your next purchase, would help in engaging more crowd to slide down to mostly all the products. 

 Winning the MYNTRA contest. That feeling eh! 

4) Live Chat
What to purchase? Would that look good on me? Horizontal stripes or vertical ones? Maxi dress or a short one? 
While making a purchase online, every customer experiences a breeze of doubts. At least one question pops-up in their mind before buying a product. INTRODUCE:-Talk to the Fashion-Experts online with the Live Chat on App feature. Engagement of Fashion Bloggers sounds like an exciting idea. 

Talk to the MYNTRA Fashion Experts 

5) Make a choice
What if people order two products and choose to purchase only one and return the other after trail at the time of delivery only (charge some extra amount for this service though) ? Sounds like a great idea to me. Making a choice would not have been more easier if this feature gets introduced. More people would choose the MYNTRA App. 

MYNTRA giving us a choice to choose. Just Imagine?